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VIDEO | A first glimpse into Pirelli's 2017 calendar shot by Peter Lindbergh

An exclusive preview of Pirelli's 2017 calendar has been unveiled, with a star-studded line-up of Hollywood actresses including Charlotte Rampling, Uma Thurman, Nicole Kidman, Lea Seydoux, Alicia...

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VIDEO | Philipp Plein introduces its Fall/Winter 2016 #PleinHero campaign directed by Steven Klein

In a neon-lit futureworld, filled with turmoil and danger, the battle between good and evil rages on. Under attack from invisible forces, everyone must choose a side in this epic fight to the end....

Philipp Plein
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VIDEO | Stella McCartney presents One City One Girl in Berlin

Berlin photographer, Lisa Wassmann captures emerging actress and musician Agnes Lindström in a dream-like One City, One Girl feature. Taking us to some of her favourite places in the city, Lisa...

Stella Mccartney
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VIDEO | Burberry presents a sneak-peek into the September collection

The British elegance of Burberry comes to life with the graceful white marble carved faces as a sneak peek to the upcoming collection to be unveiled in London during next fashion week in...

Burberry
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VIDEO | Escada presents The Shift: Arthouse road movie

Escada and German model Toni Garrn take you to the Hills in Hollywood in 'The Shift', an Arthouse road movie, by Mayk Azzato. Watch the trailer below...

Escada
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VIDEO | Levi's presents The 501 Jean: Stories of an Original

Levi's presents The 501 Jean: Stories of an Original, a three-part documentary that celebrates the iconic 501 Jean’s influence on popular culture ever since its release. Watch...

Levi's
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VIDEO | Nike presents Unlimited Together

Nike celebrates the strength of unity and power of team with "Unlimited Together,” a moving film featuring original lyrics from Chicago-born artist Chance the...

Nike
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Bomber or Tuxedo: You Decide

By Jessica Bumpus

Across all the fashion capitals and all the menswear catwalks, you haven’t been able to move for bombers. They have been everywhere. Sometimes they’ve been more baseball, other times more blouson...

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VIDEO | Siviglia presents its Fall/Winter 2016 collection

Delight in the black and white cinematographic video by Siviglia, following a group of men in their activities in the countryside, introducing its Fall/Winter 2016...

Siviglia
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Menswear SS17: Pick Your Fashion Destination

By Jessica Bumpus

Travel: almost every designer made reference to it this season across all of the fashion capitals; it was the big overarching theme. Hardly surprising, really, that everyone is seeking solace...

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360º VIDEO | The Secrets of Couture

NOWFASHION teamed up with ALTAROMA in order to reveal the ateliers of the Italian heritage brands Fendi, Valentino, and Sartoria Farani from a never-before-seen 360°...

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VIDEO | The 'Dylan Blue' short film by Bruce Weber for Versace

Celebrating “Dylan Blue”, Versace's new fragrance for men, the Italian brand unveiled a new short film shot by none other than Bruce Weber, starring Gigi Hadid, Trevor Signorino, Alan Jouban among...

Versace
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Hermes Resort 2017

Hermes
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David Koma Resort 2017

David Koma
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Marchesa Resort 2017

Marchesa