Alberta Ferretti Ready To Wear Spring Summer 2014 Milan

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Alberta Ferretti Ready To Wear Spring Summer 2014 Milan

Designer Alberta Ferretti went south of the boarder with her spring/summer 2014 show. And it made for a trip well worth taking, as this fresh and youthful collection was almost picture postcard perfect from start to finish.

Heading down Mexico way, Ferretti turned to the myriad of different traditional dress styles found there, including Michoacan, Campeche, Tehuana and Tabasco, to act as the foundation of her winning collection.

The success of this show was that it was able to tap into the vibrant and celebratory nature of those time honored garments, without ever making them look too literal.  The group of white silk and lace dresses that opened the show, covered in rich multihued flower embroidery, woven through with colorful silk ribbons or embellished with appliqué blooms that fluttered in the breeze as the models each took their turn on the runway, set a feminine and festive tone.

And from that starting premise the designer was able to extrapolate out to create dresses in floral scarf prints, that charmingly used a faux pleat design, smocking, and lace overlay to great effect. Fun and fanciful too were the bold stripe silk skirts that morphed into color block dresses.

Thankfully the styling of the show steered clear of Frida Kahlo references that would have turned the sweet dresses into costume fodder.  Instead, the models walked the runway in satin ballet flats (and a few pump alternatives) with ribbons wrapping-up the legs, their hair in a loose braid as if each girl had woven their tresses themselves, and dangling coral earrings.

If there was a misstep in this show it was just a bit too long. The series of black lace dresses, though beautiful, felt unnecessary. While the ruffled bright blue, orange, raspberry and green gowns –acting as if they were the embroidered blooms coming to full flower- were a great concept, they still seemed somewhat superfluous.  

But all-in-all this collection is sure to get tills ringing when it hits stores next spring.