NOWMagazineYour ultimate source to the fashion industry's latest updates, fashion weeks' coverage and editorials.

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See Now Buy Now: A Split Decision

By Robin Torres

If last season introduced the see now, buy now revolution, then this season defined it. While only a handful of designers decided to disrupt the fashion calendar in February – think Burberry,...

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Best Dressed And Ready For Spring

By Robin Torres

Cheaper Uber rides, more goodies, shorter check-in lines, and more outlets to charge devices; all things NYFW could have more of. One thing NYFW doesn’t lack, however, is dresses on the runway,...

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Stripes Steal The Show At NYFW

By Robin Torres

No way, stripes for spring?! Nothing short of groundbreaking! But the perennial favorite made such a strong statement this season that the impact was hard to ignore, and if not necessarily...

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Rebel Yell: How Coach Is Bringing Rebellion Back

By Robin Torres

While many of this season’s designers were busy playing around with ruffles or focusing much of their energy on social media, Stuart Vevers was preoccupied with creating a truly rebellious and...

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Neon Makes NYFW Bright Again

By Robin Torres

Once a color "hue" that was reserved as more youthful, inelegant, and somewhat "basic," New York designers have been making a case this week: neon in fact has a fresh, directional edge....

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Reaching Out To A New Generation With Zac Posen

By Robin Torres

This evening’s Zac Posen show was awash with new faces and a new feeling. The common thread that usually and uniquely connects Posen’s work was instantly identifiable but something felt a little...

Zac Posen
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The Interview: Rodarte sisters Kate & Laura Mulleavy

By Stefano Roncato - MFFashion

A psychedelic dart. One that awakens visions. Manga, punk, teen-vampires, Star Trek. A mix of seemingly delicate femininity and neon brights that refresh their sets and their experimental couture....

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The Interview: Thom Browne

By Stefano Roncato - MFFashion

A small grosgrain flag made up of three precise colours appears on Thom Browne’s jackets and on the back of his shoes, paired with his famous shorts, sported by the man himself. Below those...

Thom Browne
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Spotlight: Q&A with the Tome designers

By Robin Torres

Australian expats Ramon Martin and Ryan Lobo, who comprise the design duo Tome, launched four years ago. Aside from the interesting fact that each season they jointly choose iconic women...

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How The Hoodie Became Fashion Week’s Must-Have

By Robin Torres

Whether you have been avidly following fashion news for the last few years or occasionally reading over it for the last few months, it’s unlikely – let’s go ahead and say impossible – that...

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Tommy Hilfiger: The Most Social Show of Them All

By Robin Torres

To say Tommy Hilfiger show was a carnival is an understatement at best. The American designer pulled out all the stops, showcasing what a well-oiled marketing team looks like for their first...

Tommy Hilfiger
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Ruffles redefine romance at NYFW

By Robin Torres

Occasionally, certain trims seem to go away for a while – for better or for worse and whether it’s warranted or not. Sometimes it’s because they’ve become outdated or abused; other times it’s...

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Thakoon And Tom Ford Lead The Pack With The First Fall Shows

By Robin Torres

While seeing fall product on the cusp of the fall season makes sense practically, one can’t help but feel somewhat confused by the contrast of other spring-infused collections that are being shown...

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By Ali El Yahiaoui

New Religion: life, comfort, hope and even mystery… yet for some it could also be the source of evil. Belief is intangible and no soul can take it away. A moment to reflect on what matters for...

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Bomber or Tuxedo: You Decide

By Jessica Bumpus

Across all the fashion capitals and all the menswear catwalks, you haven’t been able to move for bombers. They have been everywhere. Sometimes they’ve been more baseball, other times more blouson...