Magazine

NOWMagazineYour ultimate source to the fashion industry's latest updates, fashion weeks' coverage and editorials.

Keeping up with the boys zoom

Keeping up with the boys

By Jessica Bumpus

  BOYS, boys, boys: that’s what Milan is really all about. Ever since Alessandro Michele was surprise appointed creative director at Gucci at the beginning of last year, things have been getting...

Vertigo zoom

The show shake-up: what's all the fuss about?

By Jessica Bumpus

MILAN is underway and Paris looms, and the only “trend” to have materialised – or, in the case of the latter two, not materialised – this fashion week is the conversation of the see-now-buy-now...

Photography from youth hotel by gosha rubchinskiy zoom

A half-formed thing: the cult of youth in modern fashion

By John-Michael O'Sullivan

"Girls can wear jeans and cut their hair short and wear shirts and boots because it's okay to be a boy; for girls it's like promotion. But for a boy to look like a girl is degrading, according to...

Img 203658 zoom

On and Off: a tale of two fashion weeks

By John-Michael O'Sullivan

Every day during London Fashion Week, the narrow pavements outside the official BFC venue fill to bursting point. Fashion students, gawping tourists, celebrity spotters, and street-style...

Top10uk zoom

TOP 10 fashion moments of #LFW

By John Michael O'Sullivan & Nabil Aliffi

    Over five hectic days, London’s designers ranged far and wide in their quest to stay ahead of the game. From new takes on red carpet dressing to inventive material explorations, and...

Punk zoom

Punk is not dead

By Nabil Aliffi

Punk was all set to make a full resurgence as the travelling crew arrived at London Fashion Week. This imminent come back proves to be no surprise given the political charge brought about by recent...

I will survive zoom

Survival of the Fittest: Staying Alive at #LFW

By John-Michael O'Sullivan

The press releases that flood into industry inboxes at the start of each season’s fashion week are awash with facts and figures. In the case of London this season, there were some impressive...

Marques zoom

The Making Of Marques’ Almeida

By Jessica Bumpus

It’s become mandatory to turn up to the Marques’ Almeida show dressed in the LVMH Prize-winning duo’s clothes – and not because you’ve borrowed them or feel obliged to, but because you’ve already...

Marques'Almeida
Toogood rtw fw16 london 8868 1456165696 mediumbigthumb zoom

How to throw a spanner in the fashion works

By Jessica Bumpus

Throwing a thoughtful spanner in the fashion works at an all-too appropriate time as it spirals into being a little bit confused is Toogood, the sister-run label from Faye and Erica Toogood. A...

Toogood
Alexander mcqueen ready to wear fall winter 2016 london 3822 1456082325 mediumbigthumb zoom

London’s Red Carpet Revival?

By Jessica Bumpus

When we think about London fashion, our default setting is to think: creative, exuberant, eclectic, perhaps crazy, maybe not even all that wearable. That is and it isn’t true. But the capital has a...

Ryan lo ready to wear fall winter 2016 london 0032 1455894943 mediumbigthumb zoom

Starter for ten: 10 moments from LFW so far

By John-Michael O'Sullivan

There’s barely a twelve-hour gap between the end of New York’s fashion week and the beginning of London’s. But the two are worlds apart – at least, if you were to go by the evidence of London’s...

Central saint martins ma ready to wear fall winter 2016 london 0425 1455914108 mediumbigthumb zoom

CSM MA: What makes a star year?

By Jessica Bumpus

It’s no secret that the talents of Central Saint Martins pepper the London Fashion Week schedule and beyond – just take a glance at it and it could easily be its own Mastermind subject of which...

Central Saint Martins MA
British zoom

En Vogue: British fashion's first century

By John-Michael O'Sullivan

Towards the end of every year, there’s a point when fashion seems to go to sleep. In early October, Paris rounds off its summer showings: the circus packs up, its performers and audiences...

Top10 zoom

Top 10 fashion moments of #NYFW

By Sarah Owen

New York Fashion Week delivered eight days of back-to-back shows underscored by talks of welcomed industry change, including diversity on the runways, new social media strategies, and the influx of...

Zac posen ready to wear fall winter 2016 new york 6496 1455564692 mediumbigthumb zoom

Is this fashion week’s most diverse season yet?

By Sarah Owen

  Diversity on the runway: Designers Rio Uribe and Sophie Theallet discuss     The Gypsy Sport ready-to-wear Fall/Winter 2016 show, New-York (photography by Elizabeth Pantaleo for...