MFFashion and NOWFASHION join forces to create a unique platform designed to tell the fashion of tomorrow. The first and only European newspaper devoted to fashion and luxury together with the first online magazine that publishes photos in real time created a mini website with exclusive content, video previews, art projects and special interviews.

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Prada presents Prada Talisman

Inspiration from talismans once thought to hold powerful properties of protection. Prada comes with collection SS18 Crafted from wood, shell, silver and semi-precious stones, the collection is...

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Interview | Kris Van Assche

Photo by Salvatore Caputo for MFFASHION Kris Van Assche, in ten years I’ve transformed Dior Homme By Giampietro Baudo - MFF Magazine for Fashion Leggi l'articolo in italiano:...

Dior Homme
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Exclusive Preview | Marcelo Burlon Talks County of Milan SS18

Marcelo Burlon explains Marcelo Burlon County of Milan SS 2018 collection. "We're building our own countries, our own world, our own territories." County of Milan Founder and man about town,...

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Pokras Lampas x F is For...

MFFashion is proud to present a video on Fendi and their latest project "F is for..."  By Fendi incorporating calligraphy in their design, they are attracting millenials, and encouraging them to be...

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Philipp Plein presents FW 2017/18 adv campaign


MF Fashion presents a video of the new upcoming Philipp Plein for his 2018 fall/winter collection. He is a designer who is thriving in the fashion world. Starting off his career designing...

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Dolce & Gabbana exclusive capsule collection for


Celebrating summer along the iconic Amalfi coast, online retailer mytheresa has teamed up with internationally esteemed design duo Dolce & Gabbana to create an exclusive capsule collection....

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VIDEO | Mango House at Primavera Sound


Championing exciting young female talent - and celebrating the start of Summer - internationally renowned retailer Mango created their very own a special stage at music festival Primavera Sound....

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INTERVIEW | Maria Grazia Chiuri - Dior

By Stefano Roncato - MFFashion

It's a story that begins with her; with a smile... an infectious laugh. The eyes are quick; they look without judging. The rings are like messages wrapped around her fingers, and there's that...

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VIDEO | Mariacarla Boscono for Ermanno Scervino


The italian Top model Mariacarla Boscono is the face of the latest Ermanno Scervino advertising campaign, shoot by the famous fashion photographer Peter...

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VIDEO | Puma presents new Ignite Netfit sneakers

Puma presents new Ignite Netfit sneakers, this running shoe offers infinite lacing styles for total comfort and confidence. Watch the...

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VIDEO | Me you and Miu Miu

Miu Miu presents: Me, you and Miu Miu, the short movie Starring Emma Greenwell, Millie Brady Directed by Victoria Hely-Hutchinson     jwplayer("videoContent").setup({wmode:"window",...

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VIDEO | David Mallett presents Hair and body wash

With a very sensual and "wet" video David Mallett presents Hair and body wash. Watch the video...     jwplayer("videoContent").setup({wmode:"window", 'modes': [{type: 'flash', src:...

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VIDEO | The darker the shadow the brighter the light

Mytheresa launches music video with Alexa Chung. In my head The darker the shadow, the brighter the light Starring Alexa Chung and Mike...

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VIDEO | There is no finish line - Eliud Kipchoge

Nike presents Nike #Breaking2, watch the video There is no finish line! Eliud Kipchoge is a Kenyan long distance runner, and in 2016 won the Olympic marathon gold...

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VIDEO | Girl bag bird gaze chair Jennifer Lawrence Dior

The girl, the bag, the bird, the gaze, the chair, Jennifer Lawrence, Dior. Dior presents the 2017 fall collection's adv campaign. Starring Jennifer Lawrence, watch the...