MFFashion and NOWFASHION join forces to create a unique platform designed to tell the fashion of tomorrow. The first and only European newspaper devoted to fashion and luxury together with the first online magazine that publishes photos in real time created a mini website with exclusive content, video previews, art projects and special interviews.

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"Capri" by Filippo Silvestris and Pierluigi Ferrandini for Pomellato

Memories, nostalgia, the colour of the sea and of the Mediterranean sky. One of the three Pomellato icon movies, realized to celebrate three iconic...

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Follow the laser on Stone Island's Lasered Reflex Mat

A fascinating trip into the heart of the laser machine, following the laser-beam from its genesis, through the inner workings of the coils, until it hits the...

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INSIDER | At MSGM - Dolce & Gabbana and Missoni fashion show

By Stefano Roncato - MFFashion

Images and social videos from MSGM, Dolce & Gabbana with Monica Bellucci and Franca Sozzani and the Missoni Fashion Show NOWFASHION gives you an exclusive personal look into the Milan fashion...

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Exclusive preview: the Italian debut of Heohwan simulation - VIDEO

Claude Montana and Mötley Crüe: discover the Italian debut of Hwan Heo, the designer of Heohwan simulation, as special guest of Cnmi. A video of MFfashion and...

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Exclusive Preview: Interview with Massimo Giorgetti MSGM - VIDEO

Massimo Giorgetti presents his RTW Fall Winter '14 collection. The collection is born between the music of Bjork and the art of Gerhard Richter. Massimo brought his passions, music and art, into...

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Exclusive Preview: Interview with Gaia Trussardi

The nouvelle vague of Trussardi MFfashion Interview Gaia Trussardi, the new collection is inspired by Truffaut and the French actresses of the Sixties. A masculine attitude in a sensual...

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Insider: Dolce & Gabbana breakfast - Ermanno Scervino - Emilio Pucci and Isabella Fontana

By Stefano Roncato - MFFashion

NOWFASHION gives you an exclusive personal look into the Milan fashion week through the eyes and lens of fashion director of MFFashion, Stefano Roncato. Images and social videos of Dolce &...

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Exclusive preview: driving in Milan with Dolce & Gabbana

Dolce & Gabbana short video teaser for their new collection, driving through Milan to reach the Metropol theatre in time for the show! See all Dolce & Gabbana...

Dolce & Gabbana
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Exclusive preview: Aquilano.Rimondi when Art déco meets Visconti

Tommaso Aquilano and Roberto Rimondi describe their woman: art and cinema with an urban attitude. This is the inspiration of their new ready to wear fall winter 2014...

Aquilano Rimondi
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Exclusive preview: Gabriele Colangelo contemporary art

As usual, Colangelo takes inspiration from contemporary art to draw a minimalistic and poetic ready to wear fall winter 2014 collection.   jwplayer("videoContent").setup({wmode:"window",...

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Exclusive preview: the unique woman of Antonio Marras

Antonio Marras creates a strong and intimistic ready to wear fall winter 2014 collection, inspired by the figure of Annemarie...

Antonio Marras
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Insider: Diaries of a Fashion Director - Versace and Tod's

NOWFASHION gives you an exclusive look into the Milan fashion week through the eyes and lens of our friend and fashion director of MFFashion, Stefano Roncato. Here are a few pictures and short...

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Exclusive preview: Ermanno Scervino a primitive inspiration

Extreme femininity contrasted by sporty outerwear: Herby, the new collection created by Ermanno Scervino for the ready to wear fall winter 2014...

Ermanno Scervino
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Exclusive preview: the puppymaniac debut of Au jour le jour

Mirko Fontana and Diego Marquez debut with their brand Au jour le jour, with a ready to wear fall winter 2014 collection, as special guest at...

Au jour le jour
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"Forever" by Aaron Olzer for MFL 32

When mythology meets fashion, then beauty turns eternal. A short film inspired by MFL - Magazine For Living 32, "American beauty", now at your...