In the past two weeks, we have witnessed an array of different and varied virtual presentations, online happenings and symposia. One cannot accuse luxury houses to lack inventiveness, and there is a genuine appreciation for the quick turnaround in moving everything online. From Loewe to Prada and Dior, among the many names, the creative solutions have been exciting to watch. This new reality...

For years now, many fashion brands have added sustainability to their vocabulary and, through research and proposals, have tried to lessen the fashion industry’s huge impact on the environment. However, despite the efforts, many are still the fast-fashion brands ignoring the issue. The problem is that, no matter how sustainable they deem they are, we are still living in a fast-paced environment...

Etro Kicking off day two of Milan Fashion Week was ETRO presenting its Men’s Spring Summer 2021 and Women’s Resort 2021 collections with an informal gathering at Milan’s iconic Four Seasons Hotel. “We are finally back together, in the garden of this iconic hotel, in the heart of Milan’s Montenapoleone district. We want to highlight that we are a family, that Etro is a family living in a world...

Showcasing at Paris Fashion Week, ’s White Mountaineering is the creative baby of Japanese designer Yosuke Aizawa. This season, the designer not only presented an exclusive film directed by Daito Manabe from the Rhizomatiks, but he also decided to relaunch his original BLK line. Launched in 2009, White Mountaineering’s BLK Line proposed a new feel to outdoor wear with high-spec textiles and...

Before lockdown started, Loris Messina and Simone Rizzo were supposed to move in their newly-bought building, Casa Sunnei. Not being able to move in, and stuck quarantining home, the duo started reflecting on what they could do to move forward, at a slower pace.  “During the lockdown, I realized we were moving at a pace that was too fast - we were...

MSGM’s Midsummer Night’s Dream Kicking off the first day of Milan’s Digital Fashion Week was Massimo Giorgetti’s MSGM, with a film celebrating the new Milanese generation of young creatives, as well as the joy of life post-lockdown. Inspired by writer Isabella Santacroce’s book Fluo: Storie di Giovani a Riccione (“Fluo: Stories of Young People in Riccione”) – who also happens to be from...

Prada and The Show That Never HappenedFew people do fashion quite like Miuccia Prada. After the announcement back in February stating that Raf Simons would become the brand’s new co-creative director, today we were lucky enough to witness Miuccia’s last solo collection – her final bow after three decades of unforgettable shows.Of course, a simple presentation wasn’t in the plan – it needed that...

Firstly launched in Tokyo, designer Ryota Iwai decided to present Auralee’s latest Spring/Summer 21 collection during digital Paris Fashion Week as one of the major independent fashion brands.As a brand, Auralee is renowned for its magnificent clean silhouettes, impeccable quality and minimal styling. Its aim? A full exploration into the development of their own fabrics. By taking inspiration...

Lanvin   A dream as reality – here’s, in essence, what Lanvin’s show was all about. For the last day of Paris Fashion Week, Creative Director Bruno Sialelli decided to explore the notion of reverie, of memories real and make-believe, of fantastical characters and invented narratives. A dialogue between two worlds, intertwined with a playful take...

Streetwear meets Japanese Heritage at Facetasm Show   Founded in 2007 by Japanese designer Hiromichi Ochiai, Facetasm embraces Tokyo’s essence through a variety of laid-back styles from the sportswear vibe. His ability to play with perspectives categorises him as one of the most eclectic menswear and womenswear designers of the time. From unisex...

“Everything important that I have done can be put into a little suitcase," said Duchamp in 1952. Inspired by the same artful spirit, at Loewe, Jonathan Anderson decided to ship across the world a series of boxes containing the things that inspired him, the details that made the process of creating so special and mini iterations of his final looks. Almost mirroring Duchamp's desire to display...

Summer Nostalgia at Davi Paris Spring / Summer 2021    After working for over 20 years at Ter et Bantine, Dirk Bikkembergs, Mila Schon and Giorgio Armani and Gucci, Italian designer Davide Marello finally displayed his own creative vision in 2018, launching Davi Paris at Paris Men’s Fashion Week.   With his subtle,...

Formed in 2016 by Serhat Isik and Benjamin Alexander Huseby, Berlin-based collective GmbH has garnered over the past few years a reputation for their diverse collaborative approach and innovative sustainable outlook which ensures the majority of the pair’s clothes are made from deadstock material sourced from a high-end factory in Milan – in resistance to the overconsumption of today’s fashion...

SEAN SUEN  For Paris Digital Fashion Week, SUEN SUEN has debuted “Dionysian”, the brand’s Spring-Summer 21 collection which explores the dichotomy between the essence of human life and its conflicting internal emotions. The collection premiered with a short esoteric film capturing the tragic theme of an irrational state of intertwined pain and intoxicating revelry where souls wander in a state...

Preppy School and 50s Galore at Ernest W. BakerFor the second day of Paris Fashion Week, brand Ernest W. Baker decided to rely on its heritage. “For a lot of people, us included, the pandemic and subsequent lockdown were a moment of awakening to what is really important. Being away from our loved ones, or unable to be with them physically really pushed this idea of family,” the designers...