Milano Fashion Week: What To Expect

Camera Nazionale Della Moda Italiana has announced the designers that will participate to Milan Fashion Week Autumn/Winter 2021 from February 18th-24th. With 56 shows, 96 presentations and 34 events, MFW is ready to start with a kick.

Debuting on the Milano Moda Donna calendar will be Ports 1961, Gilberto Calzolari and Vien, the last two supported by Cnmi. While Moon Boot, Giordano Torresi and Patrizia Pepe will be presenting for the first time. 

Under a programme of mentoring and support for emerging designers, Camera Moda Fashion Trust and Cnmi will be supporting a show by Act n. 1 and a presentation by Flavia La Rocca, winner of the Franca Sozzani Green Carpet Fashion Award for Best Emerging Designer. Moncler and Philpp Plein will also be making a comeback to Milan, both showing a co-ed collection – while Roberto Cavalli and Romeo Gigli are marking their return to Milano Moda Donna with presentations.

The remaining co-ed shows will include Agnona (which will be presenting its first men’s collection), Antonio Marras, Atsushi Nakashima, Boss, Bottega Veneta, Fila, Gcds, Frankie Morello, Missoni and Versace. The calendar is also enriched by numerous presentations and other events. For instance, Camera Nazionale della Moda Italiana is presenting Memos - a proposito della moda in questo millennio, a project into the exploration of fashion, its qualities and attributes. The exhibition will be open to the public from February 21st to May 4th 2020.

Other events include the collaboration between Emilio Pucci and Christelle Kocher of Koché as guest designer on a Fall/Winter 2020-21 collection, as well as important anniversary celebrations by N° 21 and Sportmax.

Sustainability is one of the pillars of Camera Nazionale della Moda’s strategy and, this year, set-up structures and supporting materials from previous shows and exhibitions were reused in the design of the Fashion Hub – all of them made out of steel in part recovered from the last Fashion Hub.

Cnmi has also decided to make the whole fashion week more sustainable by completely avoiding the use of plastic during the events and in its locations, digitalising media and buyer accreditation (QR-Code) and printing all the materials on 100% recycled paper.

On the 18th, Fashion Week will open with the inauguration of a Fashion Hub, which will be hosted for the first time in La Permanente. In the evening there will be a presentation of “China, we are with you”, a campaign organized by Camera Nazionale della Moda Italiana to build a bridge between the two countries by means of live streaming and special content, thus bringing Milano Fashion Week to China and expressing heartfelt solidarity at this time of great adversity.

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