Moschino Ready To Wear Spring Summer 2015 Milan
Two weeks ago in New York at the Jeremy Scott show, this critic called the designer’s signature collection a riff on “Malibu Barbie meets hippy chick.” Now that Scott has unveiled his sophomore collection for Moschino, that opinion was arguably a premonition of what the designer had in store for the fashion world in Milan.
Scott went no holds barred for Barbie.
Front row guest were greeted with limited edition Barbie dolls. They were dressed in a pink Moschino zip-front skirt and matching belly bearing cropped perfecto jackets (even Barbie’s purse was a mini replica of the brand’s already iconic biker jacket bag). Those seated further back were treated to this season’s Moschino iphone cover: A replica of a pink Barbie mirror- sturdy handle and all. The cover would have come in handy earlier – as a fashion weapon- when seated guest were trying to actually get into the show venue that was mobbed by the brand's legions of new fans.
With all that Barbie build up, the audience was expecting quite a show from Scott. And he absolutely delivered.
He reworked classic Barbie get ups by giving them an ejection of Moschino’s playful irreverence. A pair of Barbie blue jeans showed up covered in sequins (and paired with pink cowboy boots that looked the spitting image of the plastic ones the world famous doll has favored for generations). A print of paper doll Barbie dresses came crafted into a traditional Moschino skirt suit, and her polka dot swimsuit appeared as a trompe l'oeil on a short shift dress.
Pitch perfect music by Michel Gaubert (yes he played the Aqua song ‘Barbie Girl’) heightened the whimsical nature of this show, as did the accessories, which generated whoops of laughter from the receptive audience. Giant boom box shoulder bags and day-glow inflatable totes turned up, as did mini quilted evening bags and one minaudiere shaped like a pink high-heeled pump.
The show was all about good natured fun that didn’t take fashion too seriously. Or was it?
Don’t let the roller-skating Barbie doppelganger fool you. Scott might have been distracting his audience with fun fashion, but it was also functional. His skirt suits were well tailored, his pink piping jeans were cut with a surgical precision, and his logo mania Moschino tops were right on the money.
And seeings as 19 pieces from this collection are already available for purchase online and in select Moschino stores, Scott might be laughing all the way to the bank.