See Why Rankin Is "Unfashionable"

Edited by Rankin himself, and drawing from thirty years of work, the new photo-book "Unfashionable: 30 Years of Fashion Photography" is Rankin's first retrospective of his full career in fashion photography. From early provocative portraiture in the late 1980s, through his founding with Jefferson Hack of the fashion bibles of the 1990s and 2000s (Dazed & Confused and AnOther Magazine), to his iconic monographs and bi-annual fashion and culture magazine Hunger and its pioneering digital platform, Hunger TV, Rankin’s work has defined the face of pop culture for generations. The book is on sales in Europe from today on (from November 15th in the U.S.) and features contributions from Jefferson Hack, Katie Grand, Kate Moss and make-up artist Andrew Gallimore, amongst other notable fashion industry players. 

"Unfashionable: 30 Years of Fashion Photography" by Rankin is published by Rizzoli priced at $65 and available from all good book stores.

Kate Moss, Spray Paint Kate, Dazed & Confused, 1998. Photo: Courtesy of Rankin. 

"Stranded", Diesel Style Lab,1999. Photo: Courtesy of Rankin. 

"Me, Me, Me",1988. Photo: Courtesy of Rankin. 

"It's A Small World", Hunger, issue 11, 2016. Photo: Courtesy of Rankin. 

Bella Hadid, Love Advent Calendar, 2016. Photo: Courtesy of Rankin. 

"F**k Facetune", Impression Magazine, issue 4, 2018. Photo: Courtesy of Rankin. 

"Ghosts", Dazed & Confused, issue 8, 1994. Photo: Courtesy of Rankin.