Viktor&Rolf Couture Fall Winter 2015 Paris

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Viktor&Rolf Couture Fall Winter 2015 Paris

In just twenty looks, designers Viktor Horsting and Rolf Snoeren underlined an idea that many have had about haute couture – that the one-of-a-kind pieces created in this field are so extraordinary they belong in a museum. And to take the concept to its natural conclusion, hung on a wall. 

So that is exactly what the Viktor&Rolf duo did. In their performance art fashion show they took the skirts, coats, and dresses that the models wore like canvases cracked open (gilded frames and all) over their heads, and placed them on the white backdrop wall like pieces of art. 

At the start the canvases were bare and then progressively, like faded out or peeled away remnants of paintings, images would slowly come into focus across the cloth. When the models were deshabille of their framework, the underlying "paint splattered" denim designs moved this collection from the surreal to the real world and made an astute counterpoint to the canvases. 

This was a collection aimed to generate a lot of press. And that it will certainly do. Just in time for the 10th anniversary of the brand's money making Flower Bomb perfume, a fragrance that will let this designer duo keep collecting and creating works of art. 


(Re)discover the Spring/Summer 2015 Haute Couture collection right here.